Global Cloud Advertising Market 2030 Business Insights with Key Trend Analysis | IMR

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Global Cloud Advertising Market was valued at USD 7.37 billion in 2021 and is expected to reach USD 8.90 billion by the year 2028, at a CAGR of 18.4% Analysis period {2023-2030}

Cloud advertising is a cloud computing solution for the advertising sector to manage the workflow in which cloud-based services provide support to the selection, transaction, and delivery of advertising and ad-related data. Cloud Advertising enables content and price determination by end-user access which is generally carried out by auction mechanism. Cloud Advertising applies in search, social, video, mobile, and display ad formats which can be used in different e-commerce and brick and mortar strategies like an auction, coupons, and discounts as well as in other advertising techniques. The growing IT industry supplement the cloud advertising market which is becoming a major part of the Software as a Service industry with recent advances in big data and eCommerce companies can utilize cloud advertising solutions to control the pricing in a variety of ways.

Key Prominent Players In The Cloud Advertising Market:

Adobe (US), Oracle (US), Salesforce (US), Google (US), IBM (US), SAP (Germany), Acquia (US), Demandbase (US), Experian (US), Kubient (US), FICO (US), HubSpot (US), Imagine Communications (US), InMobi (India), Marin Software (US), Sitecore (US), MediaMath (US), Nielsen (US), PEGA (US), Sailthru (US) and others major players.

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Introspective Market Research provide comprehensive market research studies, delivering valuable insights and strategic guidance to businesses worldwide. Our operations are driven by accurate analysis and extensive coverage of all the areas to offer reliable reports. Our study encompasses major growth determinants and drivers, along with extensive segmentation areas. Through in-depth analysis of supply and sales channels, including upstream and downstream fundamentals, we present a complete market ecosystem. To ensure accuracy and reliability, our research leverages numerous primary and secondary sources. We employ industry-standard tools such as Porter's Five Forces Analysis, Swot Analysis, And Price Trend Analysis. Our extensive geographical coverage allows for a comprehensive understanding of regional trends and externally affecting factors.

The Report Will Include A Major Chapter

  • Patent Analysis
  • Regulatory Framework
  • Technology Roadmap
  • BCG Matrix
  • Heat Map Analysis
  • Price Trend Analysis
  • Investment Analysis

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Segmentation of The Cloud Advertising Market

The market is segmented on the basis of the type, Service, end users and Region. Segmentation is considered to be the most vital part of the report which helps the reader to understand the market in précised way.

By Type         

  • Public Cloud
  • Private Cloud
  • Hybrid Cloud

By Service      

  • Infrastructure as a Service (IaaS)
  • Software as a Service (SaaS)
  • Platform as a Service (PaaS)

By End Users 

  • Public
  • Retail and consumer goods
  • Manufacturing
  • Healthcare
  • Others

 By Region     

  • North America (U.S., Canada, Mexico)
  • Eastern Europe (Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe)
  • Western Europe (Germany, U.K., France, Netherlands, Italy, Russia, Spain, Rest of Western Europe)
  • Asia-Pacific (China, India, Japan, South Korea, Malaysia, Thailand, Vietnam, The Philippines, Australia, New Zealand, Rest of APAC)
  • Middle East Africa (Turkey, Saudi Arabia, Bahrain, Kuwait, Qatar, UAE, Israel, South Africa)
  • South America (Brazil, Argentina, Rest of SA)

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The most recent research on the Cloud Advertising industry offers a thorough overview of the business from 2023 to 2030. The report contains in-depth segmental and regional analysis for the North America, Europe, Asia-Pacific, South America, the Middle East and Africa. Additionally, the research offers key insights based on market trends and potential future possibilities. In addition to qualitative information about consumer values, aspirations, and purchasing intentions, the market analysis also includes quantitative information about the size of the market as well as revenue estimates.

It will be examined by market analysis tools for the market throughout the projected period, such as Porter's five forces analysis, industry value chain analysis, PESTEL analysis, patent analysis, regulatory framework, technology roadmap, price trend analysis, and investment analysis. The important chapters in the competitive landscape of the Cloud Advertising industry, such as Company Profiling, Competitive Positioning, BCG Matrix, and Heat Map Analysis, can aid in understanding the key competitors' perspectives on and approaches to the Cloud Advertising market.

Key Benefits for Industry Participants Stakeholders:

  • Industry drivers, restraints, and opportunities covered in the study
  • Neutral perspective on the market performance
  • Recent industry trends and developments
  • Competitive landscape strategies of key players
  • Potential niche segments and regions exhibiting promising growth covered
  • Historical, current, and projected market size, in terms of value
  • In-depth analysis of the Cloud Advertising Market

Table of Content:

Chapter 1: Introduction

 1.1 Research Objectives

 1.2 Research Methodology

 1.3 Research Process

 1.4 Scope and Coverage

  1.4.1 Market Definition

  1.4.2 Key Questions Answered

 1.5 Market Segmentation

Chapter 2: Executive Summary

Chapter 3: Growth Opportunities By Segment

 3.1 By Type

 3.2 By Service

 3.3 By End-User

Chapter 4: Market Landscape

 4.1 Porter's Five Forces Analysis

  4.1.1 Bargaining Power of Supplier

  4.1.2 Threat of New Entrants

  4.1.3 Threat of Substitutes

  4.1.4 Competitive Rivalry

  4.1.5 Bargaining Power Among Buyers

 4.2 Industry Value Chain Analysis

 4.3 Market Dynamics

  4.3.1 Drivers

  4.3.2 Restraints

  4.3.3 Opportunities

  4.5.4 Challenges

 4.4 Pestle Analysis

 4.5 Technological Roadmap

 4.6 Regulatory Landscape

 4.7 SWOT Analysis

 4.8 Price Trend Analysis

 4.9 Patent Analysis

 4.10 Analysis of the Impact of Covid-19

  4.10.1 Impact on the Overall Market

  4.10.2 Impact on the Supply Chain

  4.10.3 Impact on the Key Manufacturers

  4.10.4 Impact on the Pricing

Chapter 5: Cloud Advertising Market by Type

 5.1 Cloud Advertising Market Overview Snapshot and Growth Engine

 5.2 Cloud Advertising Market Overview

 5.3 Public Cloud

  5.3.1 Introduction and Market Overview

  5.3.2 Historic and Forecasted Market Size (2016-2028F)

  5.3.3 Key Market Trends, Growth Factors and Opportunities

  5.3.4 Public Cloud: Geographic Segmentation

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